News Summary
Lotteria, a renowned Japanese-Korean fast-food chain, has inaugurated its first U.S. outlet in Fullerton, California. With plans for a grand opening event shortly, the store aims to introduce a diverse menu featuring bulgogi burgers and other popular dishes. The location is strategically positioned for both residents and visitors, showcasing a growing trend of Asian culinary brands entering the American market. Lotteria looks to offer a unique blend of Korean and Japanese cuisine while committing to quality ingredients and innovative fast-food concepts.
Fullerton, California – Lotteria, the popular Japanese-Korean fast-food chain, officially opened its first U.S. location in Fullerton on August 11, 2025. This opening marks a significant milestone for the brand, which has plans for a wider grand opening event on August 14, 2025.
Founded in 1972 by South Korean businessman Shin Kyuk-ho, Lotteria has grown into an international fast-food chain with over 1,600 locations worldwide. The first Lotteria outlet was established in Japan the same year, and the brand quickly expanded to South Korea by 1979, where it now has approximately 1,300 locations, making South Korea its largest market.
The Fullerton location is situated at 150 W. Orangethorpe Avenue, Fullerton, CA 92832, in a renovated space previously occupied by a KFC. It will operate from 10 a.m. to 10 p.m. every day, providing a convenient dining option for local residents and visitors alike.
While the complete menu has yet to be announced, the restaurant has hinted at several offerings on its Instagram account. Expected items include the well-known bulgogi burgers, shrimp burgers, Jeonju Bibimbap Rice Burger, fried chicken, and mozzarella sticks. Lotteria is recognized for tailoring its menu based on regional preferences and may introduce exclusive dishes unique to Southern California.
Excitement surrounding Asian food establishments continues to rise, as evidenced by the recent openings of other businesses like Knotted dessert cafe and Bread, Espresso & Bakery in the area. This trend reflects a growing appetite for diverse and authentic flavors in the U.S. market.
The establishment of Lotteria in Fullerton aligns with a broader trend of Asian culinary brands making their mark in the United States. Lotteria is known not only for its distinctive menu items, such as marinated bulgogi and shrimp burgers but also for its commitment to quality ingredients and innovative fast-food concepts.
As part of the Lotte Group, which operates across various sectors including hospitality and retail, Lotteria aims to enhance the fast-food landscape in America by introducing offerings that cater to modern tastes while honoring traditional Asian flavors.
With the inaugural store now open, both locals and visitors have the opportunity to experience Lotteria’s unique blend of Korean and Japanese cuisine right in Fullerton. As the restaurant gains traction and expands its menu, it is poised to become a popular dining destination in the heart of Orange County.
For fans of Asian cuisine and fast food lovers alike, Lotteria represents an exciting addition to the fast-food scene, highlighting the rich flavors and culinary diversity that the global market has to offer.
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Additional Resources
- OC Register: Lotteria Opening Date Announcement
- Wikipedia: Lotteria
- KTLA: Lotteria Opening in OC
- Google Search: Lotteria fast food
- Patch: Lotteria U.S. Store Opening
- Encyclopedia Britannica: Lotteria
- FB101: Lotteria Coming to LA
- Google News: Lotteria
Author: STAFF HERE HUNTINGTON BEACH
The Huntington Beach Staff Writer represents the experienced team at HEREHuntingtonBeach.com, your go-to source for actionable local news and information in Huntington Beach, Orange County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Huntington Beach Surf City USA Marathon, the U.S. Open of Surfing, Fourth of July celebrations at the Huntington Beach Pier, and community festivals at Huntington Beach Central Park. Our coverage extends to key organizations like the Huntington Beach Chamber of Commerce and Visit Huntington Beach, plus leading businesses in retail, hospitality, and outdoor recreation that drive the local economy. As part of the broader HERE network, including HEREAnaheim.com, HERECostaMesa.com, HERESantaAna.com, and HERELosAngeles.com, we provide comprehensive, credible insights into Southern California's dynamic landscape.
